what we do
Audiences NI is the Audience Development Agency for Northern Ireland. We are a membership based agency who work with clients across the arts and cultural sector to increase, broaden, maintain, understand and diversify audiences. As an agency we also work with non-members through specific audience development projects such as Test Drive the Arts NI.
Audiences NI are uniquely positioned to understand the challenges and specific needs of our members. Our mission is ‘to enable arts and cultural organisations to increase and diversify their audiences’.
Our Guide to Services sets out the range of services and benefits you could avail of as a member.
It is a quick reference for you on all aspects of Audiences NI’s work, and how we can help your organisation with audience development, including:
- Resources: Newsletter, downloads, press contacts, data cleaning, Freepost service.
- Training: full days, half days, bite size, AMA, ThinkTANK master classes, conference.
- Collaborative projects: Black Book, Marketing Essentials, Classical Arts NI.
- Market research: sectoral reports, audience mapping, bespoke research, surveys.
- E-marketing: free customised e-marketing for all new members and ASOP clients.
- Test Drive the Arts NI: the largest audience development project in Ireland.
We also offer 1-2-1 marketing, audience development and research consultancy, tailored to meet your specific needs. To talk about what Audiences NI can do for your organisation please email Christine Adams, Audience Development Manager catriona.holmes@audiencesni.com or call 028 9043 6484
Click on the image below to view our Guide To Services 2011/12.
To find out more about what audience development is download Audiences NI Manifesto.







