Mosaic NI
Whether you have a computerised box office system or just keep your mailing list in Excel, if you give us your audience database complete with full addresses and postcodes, we can tell you where your audience is coming from and what kind of lifestyle and interests they have.
Mosaic NI is a sophisticated classification system that breaks down Northern Irish consumers into 9 groups and 36 types using the most up-to-date census data and lifestyle surveys available.
Data can also be cross-referenced with the Multiple Deprivation Measures for Northern Ireland and the Central Postcode Directory to provide additional levels of social, demographic and geographic analysis.
Click here to view an example of a Mosaic Report.
Download the Mosaic Northern Ireland E-Handbook.
For more information on getting your database profiled contact chris.palmer@audiencesni.com.
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