Keep up-to-date with events at Audiences NI and general arts sector news by signing up to the Agency’s bi-monthly e-newsletter.

This section also contains other latest news from Audiences NI, including latest press releases, and bulletins relating to specific areas of work and events.

All press enquires should be directed to alice.jackson@audiencesni.com

Retain and Gain
Audiences NI has launched an innovative new audience development project, which aims to help organisations retain more of their customers in order to gain more financially. The project will quantify and benchmark current audience loyalty and increase the long-term financial value of customers. The project is funded by Arts Council Northern Ireland and will be delivered by Katy Raines of Indigo Consulting, in association with Audiences NI.
Download the Retain and Gain information sheet

Food with thought as the streat sponsors arts conference
Audiences NI, the audience development agency for Northern Ireland, is delighted to announce that its annual conference will be sponsored by local café franchise, the streat. Taking the theme of brand identity, the day-long event will explore how the ‘personality’ of an organisation influences its customers’ perceptions. Michael McQuillan, Managing Director of the streat, will join a roster of high calibre speakers, including the Head of Marketing at London’s Barbican Centre, to address delegates. The conference will be held at Ormeau Baths Gallery on Thursday 7 February 2008 and is expected to attract up to 75 arts professionals from across Ireland.
Click here to find out more
Click here to book your place now

Belfast hosts Network Summit
Audiences NI hosted this year’s Network Summit on 3 and 4 December, with funding support from ACNI. Over 50 delegates from audience development agencies across the UK travelled to Belfast to take part in the two-day conference. Speakers included Chris Yapp, Capgemini and Venu Dhupa, British Council who spoke on the theme of Competitive Edge. The event was held at The Spires Conference Centre, with a spectacular conference dinner in the opulent surroundings of the Great Room at The Merchant Hotel.
Click here to view the online gallery

The arts in Northern Ireland are in danger of dying from neglect. That was the message of artists, arts professionals and supporters who gathered at Carson’s statue at Stormont to make a public call for increased arts funding.
Click here to read more

Getting Your Message Across with Andrea Montgomery Wednesday 28 November, 10am – 4.30pm, Waterfront Hall, Belfast.
How you communicate with other people is much more than what you say. The way you hold yourself, your tone of voice, your eye movement and other non verbal signals are all contributing to how your message is being received, and therefore how effective it is. Whether you’re pitching to a potential sponsor, delivering a presentation or simply communicating with colleagues, being aware of, and being able to control, the impression you make is vital.

To book your place, contact Chris Palmer on 028 9043 6481 or email chris.palmer@audiencesni.com.
Download our full 07/08 Training Programme here.
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New 07/08 Training Programme announced
Whether you're looking to encourage your customers to be more loyal, learn how to make that dreaded presentation to your Board with confidence, or interrogate your box office for marketing information, take a look at our new 07/08 Training Programme to see how we can help.
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Audiences NI and CultureNorthernIreland join forces
A new partnership between Audiences NI and CultureNorthernIreland will see artslistings assume a new online identity – Culture Live, operating exclusively through www.culturenorthernireland.org. After significant re-development the website will be re-launched this autumn with the new event listings function in place.
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Are you talking in a different language?
Northern Ireland is increasingly looking at a multicultural future. With a larger and more diverse ethnic population than the 2001 Census would suggest, how might we adapt our audience development strategies?

To find out more, download the new report into barriers to access and arts engagement amongst Northern Ireland's ethnic communities.
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Appointment of new Chief Executive at Audiences NI
We are delighted to announce that, further to an extensive recruitment campaign, Steven Hadley has been appointed as Chief Executive of Audiences NI. Also joining us as Project Manager on a freelance basis is Cathie McKimm, who has previously worked at Down Arts Centre and Opera Fringe. To read Steven Hadley's biography, please click on Read More.
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