Changing the Way We Work with CRM
Katy Raines held a Customer Relationship Management Training session at NICVA on 21st September.
The session focussed on case studies at the Ulster Orchestra and the Lowry, both of which Katy has been a key contact for and highlighted the need for segmentation and a data based understanding of a venue's audience in relation to marketing and saving costs.
This was a highly informative training day which provided practical solutions to cost effective marketing and understanding your core business.
If you would like to contact Katy to discuss any elements of the training you can email her on Katy.Raines@indigo-ltd.com to book a time to speak with her.
Alternatively you can download the notes here.
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